Rich is the Founder and Director of Final Third.

 

He has a rich and diverse background in the football industry, working at a Premier League / Championship club for more than 12 years in coaching, business and education capacities.

 

Rich led large teams and has spent his career using sport to change attitudes and behaviours, to engage, educate and empower people of diverse ages and from diverse backgrounds.

 

Rich moved into the sport and climate space in 2020, helping Planet League grow from 4 to 83 partner football clubs, and was heavily involved in organising and running several of the biggest ever global campaigns in the sport and climate space.

 

Rich has delivered educational workshops to dozens of clubs across the UK, supported more than 100 sporting organisations on their sustainability journey, and has experience of development and education internationally in 8 different countries.

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Additionally, Rich sits on the steering group as one of the founding members of the Green Football Weekend campaign, and leads the club outreach nationally.

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In addition, he has been instrumental in the delivery in 8 of the biggest sport and climate campaigns globally in football and basketball from single-club to multi-club, regional, national and international, and has supported record-breaking funding applications.

 

Rich recently completed an MBA with the University of York with Distinction, is a father of two and a lifelong football fan.